Image Galleries

"Unify" Video Sales Aid

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Unified Communications, formerly Siemens Enterprise Communications, used this video sales aid to announce their new name and to communicate information about their mission to unify multiple networks, devices and applications into one engaging, easy-to-use experience.

3 Circles NAMB

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The North American Mission Board distributed this giant Evangelism Training Kit Extendo© to pastors. Its 4 wells contained a printed guide, trainer and trainee manuals, handouts and identification credentials to help pastors hone their conversational at opening and holding evangelical conversations.

Baylor University Flipbook

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This Flipbook promotes the extraordinary research capabilities of Baylor University. It carries five pages of individual content with each page end die cut in the outline of the person shown. Turning the pages happens by pulling the tab to the right - making for a dramatic page flipping experience. We partnered with Blanks Printing to produce this Flipbook for their client, Dallas agency Johns…

Biogen Slide Cup Sales Aid

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Biogen used this sales aid to educate patients with multiple sclerosis on Tecfidera, a medication used to treat relapsing forms of MS. The cover features an image of a cup with copy that reads "if your search for relapsing MS treatment options has run dry..." When you pull the tab up, the empty cup transforms into an image of the cup with water and the words "Open up" inside the water. The insi…

Carestream Dimensional X-Ray

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How do you promote a revolutionary X-Ray machine to technologists in a way that is educational and memorable? Send them a paper replica of the equipment in the mail! We worked with agency The Verdi Group to deliver just that for their client, Carestream, makers of medical device equipment. Approximately 1,400 of these paper X-Ray replicas were mailed to Radiology Administrators to demonstrate t…

Carestream Ultrasound System Paper Replica

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*AS SEEN ON HOW IT'S MADE ON THE SCIENCE CHANNEL. Structural Graphics designed and produced this miniature paper replica of CARESTREAM's Touch Prime Ultrasound System for our client, The Verdi Group. This replica even resembled the actual product's movements including rotation of parts and a collapsible column. 1,400 paper ultrasound replicas were delivered to radiology administrators across N…

Cartoon Network Uncle Grandpa Promotional Aid

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Creativity comes in all shapes and sizes. This piece, dubbed here at SG as "Tiger on a Stick", is an example of that. Cartoon Network was looking for something that would appeal to the audience of its new show "Uncle Grandpa", about a man who goes on adventures and solves problems with the help of his friends, one of which is a Giant Realistic Flying Tiger. The piece consisted of a sturdy dou…

Essilor Varilux Kit

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In a collaborative effort to enhance the market introduction of their Varilux product line, our team joined forces with Essilor, a global leader in optical lens manufacturing. Together, we embarked on the creative and strategic development of the Varilux launch kits, a project aimed at making a significant impact within the optical industry. These kits were meticulously designed to serve as com…

Essilor Video Sales Aid

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Essilor, the leading manufacturer and wholesale distributor of optical lenses in the United States, used this video sales aid to distribute information about its new Varilux series to eye care professionals nationwide. This inside of this comprehensive sales aid included a video overview of this new series.

Estee Lauder Origami Folder

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Estee Lauder used this folder to promote its "Shape and Fill" serum beauty product. This promo mailer appears to be flat at first, but when you open it up, the inside includes an origami-style design that delivers information on the features and benefits of the new product.

Gilead Web Key Sales Kit

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Gilead Pharmaceuticals used this comprehensive sales kit to introduce "Without Exception", an initiative launched to help change the course of the HIV epidemic. The kit included a brochure on the inside, underneath it was a miniature brochure that included a web key that pulled out and to the side in a jackknife like motion. The web key launched a micro-site with additional information on this …

Integrated DNA Technologies Video Brochure

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Integrated DNA Technologies used this Video Brochure to deliver a video demonstration of products and services. The inside of the video brochure also featured a pocket which held additional literature.

Kelli Anderson "This Book is a Planetarium" Pop-Up Book

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Designer, innovator, and author Kelli Anderson just released her newest book, "This Book is a Planetarium." In this book, she takes commonly known mechanisms and replicates them through pop-up paper designs to show just how spectacular the physical world truly is. Each pop-up mechanism inside this book actually works and helps to explain the connection between paper and science. Kelli Anderson …

Kelli Anderson Camera Book

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Designer Kelli Anderson is known for her “disruptive and creative” designs. She was looking to design something out of paper that does something, so she designed this book that is actually a camera. When you open up the book, a fully functional paper camera pops up, front and center. Kelli Anderson was the mastermind behind the concept of this book that can be used to capture and de…

Lexus Storybook & Sales Aid

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Want to make your print piece just like your TV ad? Great, let's do it! Don't let the fact that the TV ad is full motion video and we're working in paper discourage you. The folks at Team One didn't when they brought us this piece for their client, Lexus. Four fully dimensional spreads with moving parts simulate the actions of the TV spot. Just look how well this turned out!

Merrill Lynch Sales Aid

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Merrill Lynch used our interactive slide chart to communicate the features and benefits of its products and services to prospective customers in an organized way.

Nabisco Pull-Tab Direct Mailer

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Nabisco used this colorful pull-tab direct mailer to highlight the health benefits of 3 of its healthiest products. When you pulled on each of the tabs, a panel containing nutritional facts about each of the 3 products slid out to the right.

Pier 1 Pop-Up Catalog

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Pier 1 was looking for a way to craft an unforgettable holiday. They wanted to do this by laying out their catalog differently. What they used was this pop-up catalog that replicated their pop-up store in NYC. Each page featured a different room and design theme. Structural Graphics was involved in the final stages of design process and production engineering, manufacturing and assembly. We wer…

Popeyes Emotional Support [Fried] Chicken Box

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A common topic of discussion in the news lately has surrounded the idea of allowing animals on airplanes to provide emotional support for travelers during the holiday season, as well as the restrictions for the types of animals that should be allowed. When GSD&M, Austin, TX had a buzz-worthy idea and design for a campaign for their client, Popeyes, to get holiday travelers talking (or shoul…

Reval Trade Show Handout with QR Code

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This week we are throwing it back to a successful trade show handout we developed for our client, Reval. They were hoping to drive conference attendees to their booth to learn more about their latest offering. Reval participates in many industry events to provide education and speak on the latest trends in financial services. Their goal was to introduce their anticipated new all-in-one Softwa…